As promised, here’s a copy of my presentation from this year’s SpeechTEK in New York: “Customers Request the Darndest Things – 10 Challenges for VUI Designers”

Description: Business owners have business goals, objectives, and requirements. Designers bring experience and advocate user needs throughout the design process. So how can we create outstanding experiences when objectives may seem to clash or customers have preconceptions about “how the system should work”? Explore some common challenges, understand the real issues behind resistance, and discover how to focus instead on successful systems.

Thoughts?